Weis Markets to Donate $225,000 to the Paralyzed Veterans of America
Veterans Day gift represents combined customer and corporate donation; Hawley store was top fundraiser.
WHAT:
Weis Markets will present a $225,000 donation to the Paralyzed Veterans of America (PVA) on November 8 in support of the organization’s Heart for the Brave campaign.
This donation was generated through customer contributions during a three-week, in-store fundraising program. Weis Markets’ stores raised $195,000, and a corporate contribution rounded up the donation to $225,000. This is a significant increase from Weis’ inaugural PVA campaign over Veterans Day in 2017, which raised a total of $150,000 for the organization.
Weis Markets’ Hawley store was one of the company’s best PVA fundraising stores and is part of a district that raised more than $8,000 for this program.
The Paralyzed Veterans of America encourages veterans and their families, corporate supporters, and friends to help create an America where the most severely injured heroes have access to what they’ve earned and deserve: care, jobs and benefits.
WHEN:
Thursday, November 8, 2018 at 11 a.m.
WHERE:
123 Village Center Drive, Hawley, PA 18428
WHO:
Ron Bonacci, Vice President, Advertising and Marketing, Weis Markets
Shaun Castle, Deputy Executive Director, Paralyzed Veterans of America
KEY VISUALS/AUDIO OPPORTUNITIES:
In-store announcement and check presentation by Weis representatives
Weis and Paralyzed Veterans of America available for comment
ABOUT WEIS MARKETS, INC.
Founded in 1912, Weis Markets, Inc. is a Mid Atlantic food retailer operating 204 stores in Pennsylvania, Delaware, Maryland, New Jersey, New York, Virginia and West Virginia. For more information, please visit: WeisMarkets.com or Facebook.com/WeisMarkets.
About Paralyzed Veterans of America
Paralyzed Veterans of America is the only congressionally chartered veterans service organization dedicated solely for the benefit and representation of veterans with spinal cord injury or disease. For over 70 years, we have ensured that veterans have received the benefits earned through their service to our nation; monitored their care in VA spinal cord injury units; and funded research and education in the search for a cure and improved care for individuals with paralysis.
As a partner for life, Paralyzed Veterans also develops training and career services, works to ensure accessibility in public buildings and spaces, provides health and rehabilitation opportunities through sports and recreation and advocates for veterans and all people with disabilities. With more than 70 offices and 33 chapters, Paralyzed Veterans serves veterans, their families and their caregivers in all 50 states, the District of Columbia and Puerto Rico (pva.org).
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